The Internet has changed how information is accessed and distributed by the general public; it has enabled business to engage with clients on a global market keeping down their operating costs and expanding their customer base. Internet or Online marketing is no longer simply about submitting your site to search engines and hoping that it will be found, in the same way it’s not about creating an online banner on a particular website. Internet marketing should be an integral part of your organizations internet strategy. Internet marketing incorporates numerous different elements of the web design process including design, development, advertising, and sales.
According to the Mobile Marketing Association, in 2008, 89% of companies will use text and multimedia messaging to reach their audiences, with nearly one third planning to spend more than 10% percent of their marketing budgets on advertising in the text sms marketing medium.
SMS marketing is an immediate and relatively inexpensive way to communicate with your customers. In the last few years the use of these channels has increased significantly due to the benefits and large savings that can be made compared to other marketing activities .
In order to deliver successful email and mobile marketing campaigns you require a professional system that will allow you to manage all your activities in one place.
Email is consistently rated as the most popular and most used application on the internet. Indeed, some people only use email and do not browse the internet at all!
Email is the preferred primary means of business communication (ahead of telephone and postal mail).
42% of business users check their business email while on holiday.
53% of business users check their email six or more times during the working day.
34% of internet users check their email continuously throughout the day.
96% of internet users' main reason for being online is email.
There are over 450 million email boxes worldwide, with the number rapidly increasing.
A good email marketing campaign can help you:
Increase Your Sales Conversion
Generate Repeat Sales
Up-sell and Cross-sell Products and Services
Gain Valuable Feedback from your Visitors
Drive Web Users to Make Offline Purchases
Click here to learn more about e-marketing solutions offered by CEBS.
